Every day it gets harder to maintain your web site. Here are just a few elements to consider:
Search Engines: Can your site rank equally well across the four major search platforms of Google, Yahoo, MSN and Ask?
Browsers: Is your site configured to appear with the same user experience across Internet Explorer, Firefox and Opera?
Channels: Can your site appear in local, news, shopping and social searches?
Mediums: Is your site available through phone, TV and portable devices?
As early adopters and generational users switch mediums is your web site keeping up? Many web site owners have not even looked at their web sites through browsers other than the ones they use. they search for their site the same way the search for other sites. The internet using population has become so diverse that your business is in potentially missing sales and damaging its own reputation by not being configured correctly for all of the above factors.
